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Privacy Statement - Personalized Patient Experience Platform (United States)


Last Updated September, 2018


This privacy statement applies to the data collected by Willowglade Technologies Corp., a Delaware corporation (“Willowglade,” “we,” “us,” or “our”), through the “My Breast Cancer Journey", “Cancer Journey Supporter”, Personal Health Navigator" mobile apps or web pages , (the “Software”) and the services provided through the Software (together with the Software, the “Service”). It does not apply to data collected by other online or offline Willowglade sites, products, or services.          




The Service is a personal health platform that allows primary users to gather, edit, add to, store, and share health information online. Primary users can also share their health information with family and friends, and obtain general information about their condition. Primary users can also send and receive messages though the Service to and from the people with whom they have invited to share their health information.


Primary users can choose to share specific information on an opt-in basis with:


  • other people they know (such as friends and family);

  • healthcare researchers who may use the information in an aggregated, non-identifiable manner to assist in their research or studies; and

  • healthcare workers who may use the personally identifiable information to recruit patients for clinical trials.


The first time you sign in to the Service, whether as a primary user (opening a “primary user account”) that will upload health information, or as a person who wants to view a primary user’s health information (opening a “friend account”), the Service asks you to create an account. To create an account, you must provide personal information such as name, date of birth, e-mail address, postal code and country/region.


We will use the e-mail address you provide when you create your account to send you an e-mail requesting that you validate your e-mail address to include in sharing invitations you send or receive through the Service, and to send you Service notifications, such as e-mail notifications that new information is available for viewing through your account.


A primary user account allows you to manage aspect of your health information online. You choose what information to store on the Service. Examples of the types of information you can store include:


  • measurements such as blood glucose and blood pressure;

  • lab results; and

  • health history.


To help operate and improve the Service, we may collect information about how you interact with the Service, including the type of device you’re using, your IP address, location, cookies or other unique identifiers, the pages you visit and features you use. We combine this with other users’ information to get an overall view of how the Service is used.


By default, you are the custodian of any information you add to a primary user account. Some of the information stored in the account you manage may be highly sensitive, so you need to consider carefully with whom you choose to share the information.


You can share some or all information in your account with another person by sending a sharing invitation e-mail through the Service. If the person accepts your sharing invitation and has or creates a friend account, you have given him or her the right to view the information that you authorize them to view. Access rights do not expire but can be revoked at any time.


How we use your personal information


We use personal information collected through the Service, including health information, to provide the Service, and as described in this privacy statement. We do not use or disclose your information except as described in this privacy statement.

In support of these uses, Willowglade may use personal information:


  • to provide you with important information about the Service, including critical updates and notifications; and

  • to send you the Willowglade e-mail newsletter, which newsletter will give you an option to opt-out of receipt of future newsletters.


Willowglade may hire other companies to provide limited services on our behalf, such as answering customer questions about products and services and analyzing information to develop marketing strategies. We give those companies only the personal information they need to deliver the service, such as IP address or e-mail address. Willowglade requires the companies to maintain the confidentiality of the information and prohibits them from using the information for any other purpose.


Willowglade may access and/or disclose your personal information if we believe such action is necessary to: (a) comply with the law or respond to legal process served on Willowglade; or (b) protect the rights or property of Willowglade (including the enforcement of our agreements) or our customers.


Willowglade may use aggregated information from the Service to improve the quality of the Service and for marketing of the Service (for example, to tell potential advertisers how many Service users live in the United States). This aggregated information is not associated with any individual account. Willowglade does not use your individual account and health information from the Service for marketing without Willowglade first asking for and receiving your opt-in consent.

For users opening a primary user account, we may share your aggregated information with medical researchers if we receive your op-in consent. This aggregated information is not associated with any individual account.

For users opening a primary user account, with your opt-in consent, we may share your personal contact information and health information stored in your account with healthcare workers in fields related to your health condition who are seeking to recruit patients for clinical trials.


You choose whether to create an account with the Service. The required account information consists of a small amount of information such as your name, e-mail address, region, and Service credentials. We may request other optional information, but we clearly indicate that such information is optional. You can review and update your account information. You can modify, add, or delete any optional account information by signing into the Service and editing your account profile.


When you create a primary user account, you become the custodian of the information included in the account. As the custodian, you decide what level of access to grant other users of the Service. The Service creates a fixed list of each access or change to the information in the account, which the Service keeps as a full history of the account. You can view and update information in your primary user account and can examine the history of access and changes to the information in the account.

If you “un-share” content with an invited friend or family member, they can no longer see or comment on that content. The primary user can re-instate sharing that or any other content with that individual, or any other individual at the primary user’s convenience.


You can close your account by signing in to your account and requesting that the account be closed. If other users had any level of access to your account, your account will no longer appear in their accounts. The Service removes access to all of the information that was in your account from all users.


To keep you informed of the latest improvements, the Service may send you a newsletter. Each newsletter will include a link to allow you to unsubscribe to the newsletter at any time.


We may use cookies and other tracking devices with this Service to enable you to sign in and to help personalize the Service. A cookie is a small text file that a Web page server places on your hard disk. It is not possible to use cookies to run programs or deliver viruses to your computer. A Web server assigns cookies uniquely to you and only a Web server in the domain that issued the cookie to you can read the cookies.


One of the primary purposes of cookies is to provide a convenience feature to save you time. For example, if you personalize a Web page, or navigate within a site, a cookie helps the site to recall your specific information on subsequent visits. Using cookies simplifies the process of delivering relevant content, eases site navigation, and so on. When you return to the Web site, you can retrieve the information you previously provided, so you can easily use the site’s features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline some or all cookies if you prefer. If you choose to decline all cookies, you may not be able to use interactive features of this or other Web sites that depend on cookies.


Willowglade Web pages or emails may contain electronic images known as Web beacons sometimes called single-pixel gifs that may be used:


  • to assist in delivering cookies and other tracking devices on our sites;

  • to enable us to count users who have visited those pages; and

  • to deliver co-branded services.


We may include Web beacons in promotional e-mail messages or in our newsletters in order to determine whether you opened or acted upon those messages.


Willowglade may also employ Web beacons from third parties to help us compile aggregated statistics and determine the effectiveness of our promotional campaigns. We prohibit third parties from using Web beacons on our sites to collect or access your personal information. We may collect information about your accessing the Software, including the pages you view, the links you click, and other actions taken in connection with the Service. We also collect certain standard, non-personally identifiable information that your browser sends to every Web site you visit, such as your IP address, browser type and language, access times, and referring Web site addresses.


We may occasionally update this privacy statement. When we do, we will also revise the “last updated” date at the top of the privacy statement. We encourage you to review this privacy statement periodically to stay informed about how we are helping to protect the personal information we collect. Your continued use of the Service constitutes your agreement to this privacy statement and any updates. Please be aware that this privacy statement and any choices you make on the Service do not necessarily apply to personal information you may have provided to Willowglade in the context of other, separately operated, Willowglade products or services.


Willowglade welcomes your comments regarding this privacy statement. If you have questions about this statement or believe that we have not adhered to it, please contact us by e-mail at info@willowgladetechnologies.com.